FINANCE LEADERSHIP × SYSTEMS THINKING

Finance.
Systems.
What’s next.

FINANCE EXECUTIVE & NETSUITE TRANSFORMATION LEADER

I’m Mark Zapanta, a finance executive and systems leader. I bring financial strategy, operational understanding, and technology together to help businesses move forward.

Grounded in finance.
Built for a changing world.

Mark Zapanta
MARK ZAPANTAFinance & systems executive
17+ yearsFrom accounting to CFO
Finance strategyClarity at the leadership level
ERP architectureSystems built around the business

THE PERSPECTIVE

Executive perspective.
Hands-on understanding.

The best finance strategy connects to how the business actually runs.

Across 17+ years in finance, accounting, and business systems, I’ve worked from full-cycle accounting to the CFO seat and into enterprise systems transformation. That range lets me connect the detail behind the numbers with the decisions leaders need to make.

I bridge finance, operations, and technology: strengthening financial visibility, bringing discipline to complex processes, and designing systems that support growth. My experience spans ERP recovery, revenue recognition, and post-merger integration, with a focus on making the business easier to understand, control, and scale.

02 / VALUE TO YOUR ORGANIZATION

A finance lens.
A systems advantage.

Growth puts pressure on revenue models, reporting, and the systems underneath. I connect financial leadership with technical execution to address that friction at its source.

01

Executive priorities.
Built into the system.

A former CFO’s perspective on ERP architecture: connect the investment to cash-flow visibility, operational margins, and audit readiness, not just a software go-live.

02

Complex revenue.
Clearer control.

Translate GAAP and ASC 606 requirements into structured quote-to-cash, billing, and revenue workflows, with compliance and financial accuracy designed in.

03

Stalled systems.
A path forward.

Bring structure to complex NetSuite implementations and ERP recovery, then automate high-volume financial processes around the needs of the business.

04

Growing organizations.
Connected operations.

Align finance, systems, and reporting across post-merger and multi-entity environments, creating a more consistent operating foundation as the organization scales.

CORE COMPETENCIES

The disciplines behind the work.

F / 01

Financial leadership & strategy

FP&A · EBITDA optimization · Cash flow & working capital · Board & stakeholder reporting

S / 02

ERP systems & automation

NetSuite implementation · Advanced Revenue Management (ARM) · Systems integration · Process automation

R / 03

Accounting & revenue compliance

GAAP · ASC 606 · Audit readiness · Quote-to-cash workflows

G / 04

M&A integration & operational scale

Post-merger financial integration · Multi-entity consolidation · Utilization & margin optimization

03 / PRACTICAL AI

Better workflows.
Not more noise.

AI is part of how I work.
Not a replacement for knowing the work.

I bring a finance-first perspective to new technology: start with the problem, apply the right tool, and keep judgment and accountability with people.

Human judgment. Technology-enabled.
THE WORKFLOW, RECONSIDERED
  1. 01

    Understand the work

    Start with the process, the people, and the decision that needs to be made.

  2. 02

    Use technology deliberately

    Look for practical ways to reduce repetitive effort and support clearer analysis.

  3. 03

    Keep the human checkpoint

    Review the output. Protect the context. Stay accountable for the result.

04 / EXPERIENCE THAT CONNECTS

From the details.
To the decisions.

17+

years in finance, accounting,
and business systems.

The throughline: understanding the numbers and building the systems that make them useful.

Engagement Manager

ERP delivery governance · Financial solution architecture · Consultant leadership

Lead end-to-end NetSuite ERP implementations, bringing finance expertise and solution architecture together to guide complex engagements from requirements through deployment. Serve as a strategic counterpart to client executives, translating accounting, revenue, and operational needs into scalable system designs. Direct and coach consultants, align cross-functional teams, and govern scope, budgets, risks, and delivery quality.

Chief Financial Officer

Finance leadership · ERP recovery · Reporting & controls

Led finance, accounting, planning, treasury, and ERP systems, connecting executive financial leadership with hands-on systems transformation. Recovered a stalled ERP implementation and directed NetSuite optimization, rebuilding the financial-systems foundation around reporting and audit readiness. Aligned financial strategy with operational requirements to support a more scalable, disciplined business.

Director of Financial Systems

Post-merger integration · Quote-to-cash · ASC 606 / NetSuite ARM

Led financial-systems strategy and post-merger integration following the combination of The Knot and WeddingWire. Connected CRM, billing, revenue recognition, and financial reporting across global business units through scalable quote-to-cash workflows. Applied NetSuite Advanced Revenue Management and automation to support ASC 606, working with auditors to align accounting treatment and systems design.

The KnotWeddingWire
About the XO Group + WeddingWire merger

Assistant Controller

Accounting leadership · ERP architecture · Finance automation

Led accounting operations and financial reporting in a private-equity-backed professional-services business. Combined controllership responsibilities with ERP architecture, developing NetSuite billing automation, expense workflows, bank integrations, and reconciliation processes. Connected day-to-day accounting needs with executive reporting and systems improvements, bringing a finance-first perspective to technology modernization.

Senior Accountant & NetSuite Administrator

Full-cycle accounting · NetSuite migration · SuiteFlow automation

Built a hands-on foundation as a full-cycle accountant, performing every accounting function while taking on NetSuite administration and financial-process design. Led the transition from QuickBooks to NetSuite and developed SuiteFlow workflows and automation to improve month-end close. Connected financial reporting and daily operations with the underlying ERP.

Career history, not company endorsements. Merger link provides corporate context; my role was post-merger systems integration.

05 / START A CONVERSATION

Let’s connect
the dots.

Finance leadership. Systems transformation.
A more practical way forward.